Logo Construction & Geometry
Six-petal geometry on a construction grid, clear space, and scale minimums.
Size: 210 × 297 mm
The Kernel Palette
Seven OKLCH tokens, rationale, contrast ratios against Flour, and AA pass chips.
Type System & Print Scale
Fraunces and Inter, print type scale at real mm, and three tabular contexts.
Size: 1.6 mm – 14.0 mm
The Crumb Repeat Pattern
The crumb repeat pattern at three scales on bag gusset and gift box endpaper.
Size: Scale 16, 24, 48
The Eggless Marking System
Veg, non-veg, and EGGLESS lozenge at 3 sizes, Navratri mode, and surface rules.
Size: 3 mm, 5 mm, 8 mm
Voice & Editorial Tone
Cardinal voice rules, banned words ledger, and real-world copy rewrites.
Brand Misuse & Violations
Ten forbidden treatments paired with approved renderings and core reasons.