Type System & Physical Print Scales
Two typefaces govern Crumbloom: Fraunces brings warmth, optical delicacy, and display presence; Inter delivers precise legibility across dense menus, ingredient declarations, and tabular accounting.
1. The Two Typefaces
Fraunces
Optical serif with 144pt high contrast for headlines, packaging titles, and brand expressions.
The Morning Bake
Warm sourdough, salted butter, seasonal plum galettes.
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz 1234567890
Inter
Neutral geometric sans designed for extreme clarity at small physical print sizes and high-density tabular settings.
Flour, water, sea salt, leaven. Nothing else.
Pre-ferment: 18 hours at 14°C. Bulk fermentation: 4 hours at 24°C.
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz 1234567890
2. Print Type Scale (Rendered in Physical Millimetres)
Print type specifications are declared in physical millimetres (not points or pixels) to ensure guaranteed reproduction on thermal slips, flexo labels, and paperboard boxes.
FSSAI LIC. NO. 10023456000123 · BATCH B-092 · NET WT 450G
Contains wheat, dairy, and almond. Baked in a facility that handles tree nuts.
36-hour slow cold fermentation with wild levain culture.
Country Sourdough Loaf — naturally leavened, crisp blistering crust.
Fresh bakes out of the deck oven daily at 07:00.
Bread & Viennoiserie
Crumbloom
3. Tabular Numeric Contexts
Inter tabular numerals (`tabular-nums`) align column figures cleanly across the three core accounting dimensions: Price, Weight, and Time.
| Country Sourdough | ₹240.00 |
| Butter Croissant | ₹160.00 |
| Dark Chocolate Tart | ₹340.00 |
| Vanilla Bean Cake (1 kg) | ₹1,850.00 |
| Single Loaf (Batard) | 750 g |
| Morning Croissant | 95 g |
| Sourdough Crackers Pouch | 150 g |
| 2-Tier Celebration Cake | 2.25 kg |
| Store Hours (Tue–Sun) | 08:00 – 21:00 |
| Sourdough Ferment | 36 h 00 m |
| Cake Studio Lead Time | 48 h notice |
| Morning Delivery Window | 07:30 – 09:30 |